The Podcast

The Firestarter Podcast.

Conversations with founders, creators, and experts building brands that lead — the strategy, the story, and what it really takes. Hosted by Willa Kammerer.

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The Firestarter Podcast with Willa Kammerer — show cover art
Featured Episodes

A few to start with.

New conversations on brand, business, and becoming — here are three to dive into first.

Your Personal Brand Is Your Most Powerful Asset — The Firestarter Podcast with Willa Kammerer
Solo Episode

Your Personal Brand Is Your Most Powerful Asset

What It Takes to Build a High-Caliber Brand — a compilation episode of The Firestarter Podcast
Latest · Compilation

What It Takes to Build a High-Caliber Brand

Website vs Funnel: What's the Difference and Why You Need Both — with Allison Friedman on The Firestarter Podcast
With Allison Friedman

Website vs Funnel: What’s the Difference & Why You Need Both

Why Most Experts Fail at Business with Ryan Lang — The Firestarter Podcast
With Ryan Lang

Why Most Experts Fail at Business

Why People Buy: The Psychology of Influence That Triples Sales with Cheri Tree — The Firestarter Podcast
With Cheri Tree

Why People Buy: The Psychology of Influence That Triples Sales

How to Command the Room, Influence Others and Build Confidence with Colin Egglesfield — The Firestarter Podcast
With Colin Egglesfield

How to Command the Room, Influence Others & Build Confidence

Visit the Podcast Website Apple Podcasts Spotify YouTube
Willa Kammerer, host of The Firestarter Podcast
Your Host

Willa Kammerer

Willa is the host of The Firestarter Podcast and the founder of Firestarter, and has spent 17 years building brands. In Firestarter's first chapter she was a filmmaker: brand films for Harvard and Qantas, and an award-winning feature documentary, Starting at Zero, for which she interviewed five U.S. governors. She brings the same curiosity to every conversation.

More about Willa →
Guest Appearances

Book Willa on your podcast.

A generous, story-driven guest on personal brand, authority, and building a business in alignment — here are a few of the shows she’s joined.

Willa Kammerer on Speaker Life with Lea Woodford — Three Seconds to Win or Lose Your Next Booking
Speaker Life · with Lea Woodford

Three Seconds to Win or Lose Your Next Booking

Willa Kammerer on Path to Mastery with Ryan Lang — Why Your Brand Breaks Without the Right Systems
Path to Mastery · with Ryan Lang

Why Your Brand Breaks Without the Right Systems

Willa Kammerer on Beyond Impact with Colin Egglesfield — How to Build a Personal Brand That Creates Impact
Beyond Impact · with Colin Egglesfield

How to Build a Personal Brand That Creates Impact

Willa Kammerer with Cheri Tree on BANKCODE — Why Great Marketing Starts With Understanding People
Cheri Tree · BANKCODE

Why Great Marketing Starts With Understanding People

Willa Kammerer on The David Befort Show — Building a Unique Million-Dollar Business From Scratch
The David Befort Show

Building a Unique Million-Dollar Business From Scratch

Willa Kammerer on Her Table Her Rules with Juliet Peters — The Feminine Approach to Funnels and Sales
Her Table Her Rules · with Juliet Peters

The Feminine Approach to Funnels and Sales

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Podcast FAQ

About the show.

What is The Firestarter Podcast about?
The Firestarter Podcast is a show hosted by Willa Kammerer featuring conversations with founders, creators, and experts on building personal brands that lead — the strategy, the story, and what it really takes to turn expertise into influence, income, and impact.
Who hosts The Firestarter Podcast?
It's hosted by Willa Kammerer — filmmaker, brand strategist, and founder of Firestarter, a premium brand and growth ecosystem.
Where can I listen?
On Apple Podcasts, Spotify, and YouTube — or find every episode at firestarterpodcast.com.
How can I be a guest, or book Willa on my show?
For podcast guesting, speaking, and interview requests, get in touch — I'd love to hear from you.
Never Miss an Episode

Tune in to The Firestarter Podcast.

Real conversations on brand, business, and becoming — with the people building what's next.

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Want to collaborate or guest? Get in touch →