This is WHAT I'm all about
This is WHAT I'm all about
your biggest
cheerleader!
Founded in 2014, Firestarter Interactive is my boutique creative agency specializing in high-caliber brand storytelling and media production for visionary institutions.
We serve Ivy League universities, global foundations, and luxury travel brands—leading strategic, story-driven campaigns that elevate influence, inspire trust, and expand impact.
Born from 15+ years of building brands for world-class institutions, Firestarter Brand Accelerator brings the same strategic insight, storytelling mastery, and design caliber to individuals ready to rise.
This premium, done-with-you experience is for ambitious entrepreneurs, experts, and coaches who are ready to step into the next level of their brand, business, and life.
Together, we craft your high-caliber personal brand, build your premium offer, and implement the systems that create lasting momentum and magnetic growth—with clarity, confidence, and support every step of the way.
Firestarter Funnels is our all-in-one business platform that eliminates tech overwhelm by bringing everything into one beautifully integrated system—your website, funnels, email marketing, calendar bookings, payments, client pipelines, and more.
It’s professionally set up and fully supported by our team, with premium-branded templates, smart automations, and every detail optimized for growth. Because a high-caliber brand needs a seamless foundation—and Firestarter Funnels gives you the infrastructure to scale with clarity, confidence, and ease.
I believe in the power of brand and business to transform lives—because I’ve lived it.
As a lifelong entrepreneur and storyteller, I’ve built brands for Ivy League institutions and visionary entrepreneurs, and I’ve used the same strategy to rebuild my own life after divorce—with a newborn on my hip and a business as my lifeline.
Whether I’m leading my agency, Firestarter Interactive, partnering with clients inside Firestarter Brand Accelerator, or writing my first book—my mission is the same: to help bold, brilliant people step into their next level with clarity, strategy, and a brand that opens doors.
If you’re building something that matters, I’m so glad you’re here.
EDUCATION
IMPACT
STRATEGY SESSION
STRATEGY SESSION
STRATEGY SESSION
STRATEGY SESSION
STRATEGY SESSION
WITH OUR TEAM
WITH OUR TEAM
IMPACT
EDUCATION
IMPACT
IMPACT
IMPACT
IMPACT
With over fifteen years of experience as an entrepreneur, brand strategist, and creative leader, my work lives at the intersection of storytelling, business strategy, and digital innovation.
I’ve built Firestarter Interactive into a multi–7-figure creative agency serving high-caliber institutions—think Ivy League universities, global foundations, and luxury travel brands—leading a powerhouse team of storytellers, designers, and producers who blend strategic clarity with emotional resonance to move hearts, shift perception, and scale impact.
But I haven’t just built brands for others—I’ve lived the journey myself.
I’ve spent my entire career growing businesses online, long before “personal brand” became a buzzword. I’ve never had a boss. And I’ve always believed in entrepreneurship as a vehicle for transformation—helping others harness that same power to step into their next level, both personally and professionally.
That belief became deeply personal when I found myself navigating an unexpected divorce with a newborn. My business became more than a career—it was a lifeline. It gave me stability, freedom, and the foundation to build the future I wanted for myself and my son. That season solidified my conviction that brand-building is more than strategy—it’s self-actualization.
Today, I lead Firestarter Brand Accelerator, where we partner with ambitious entrepreneurs, experts, and coaches to craft magnetic, authority-driven personal brands. Through our tech platform, Firestarter Funnels, we equip our clients with everything they need to scale—without the overwhelm.
Academically, I hold a B.A. in Italian from Middlebury College (Summa Cum Laude, Phi Beta Kappa), a professional certificate in documentary radio from the Salt Institute, credentials in Social Impact Storytelling from Georgetown, and a Mini MBA in Entrepreneurship through the Goldman Sachs 10,000 Small Businesses program.
I live in coastal Connecticut with my son and am currently working on my first book, Caliber—part memoir, part manifesto—and building a new online educational platform that reflects the next evolution of everything I’ve learned.
I believe in the power of business and brand to unlock your next level. If you’re building something meaningful, I’d be honored to walk alongside you.
my backstory
Are you current or aspiring business owner who can relate?
